Bonne Maman Integrated Campaign

The purpose of this project was to bring attention to the brands origin and simple ingredients, while targeting younger generations.

Every Bite, Made With Love.

    • Founded in 1971 by Andros

    • Originated in a small village in the Southwest of France

    • Known for being made with simple ingredients

    • Makes jams, marmalades, compotes, desserts, cakes, & biscuits

    • Gen Z and up (20-45)

    • Female & Male

    • Across the U.S.

    • Breakfast, dessert, & food enthusiasts

Channels & Executions
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